Case Study

Explore the details of this project, including the design process, technical implementation, and the impact it had on users and stakeholders. Each case study provides insight into my approach to problem-solving, collaboration, and delivering user-centered solutions that meet business objectives.

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Redesigning the TI.com Product Experience

Design + Thymeleaf build · Enterprise marketing site

Redesigning the TI.com Product Experience

Problem

Reorganizing complex semiconductor product information into a clearer, responsive experience while translating the design into a maintainable production implementation.

Constraints

Public information only
Site was scoped to public product information, not internal documentation
Non-technical staff
Content needed to be manageable without engineering support

Approach

Built and designed the page in Thymeleaf templating purposes for easier maintenance to add new content without the need for a developer.

Result

Page had a better flow, making it easier for customers to find related products and make ordering parts easier.

Reflection

With the redesign, the product page is now easier to navigate and has a better flow for customers to find related products. As well as the ability to add new content without the need for a developer.